Why We're Here

Give every modern consumer access to the world’s most effective over the counter nootropic supplements for optimizing focus & energy.

In our relentless pursuit of being our best, we’ve encountered the challenges of mental fatigue, burnout, and the overwhelming demands of modern life. At Noots, we understand that true performance goes beyond just avoiding sickness—it’s about thriving, reaching new heights, and living life with full energy and clarity.

Our journey began with a passion for biohacking, driven by a personal quest to push the boundaries of what the human mind and body can achieve. As we explored the science of performance, we discovered that traditional approaches to supplementation were often lacking—whether it was the endless cycle of energy crashes or the inability to maintain focus during critical moments.

Having focus and energy is a challenge in today's fast-paced world. While stimulants are commonly used, they often come with unwanted side effects. This has led to the popularity of nutraceuticals, but the overwhelming amount of choices and lack of scientific data can make it daunting to find an effective option.

Noots was born out of a desire to create solutions that are both rooted in nature and scientifically-backed. Our first product, Get Focused, is a testament to this mission. Crafted with a blend of natural ingredients, it’s designed to provide on-demand focus and sustained energy, helping you conquer your day with mental clarity and precision.

Our team has spent countless hours refining our formulations, ensuring that each product aligns with our commitment to safety, simplicity, and effectiveness. We believe in the power of natural solutions to unlock human potential, and our approach is rooted in the latest advancements in neuroscience and nutrition.

At Noots, we view health as a holistic journey—one that includes not just physical well-being but mental and emotional resilience. We’re committed to supporting you on this journey, providing tools and knowledge to help you optimize every aspect of your life.

As we continue to grow, our mission remains the same: Give every modern consumer access to the world’s most effective over the counter nootropic supplements for optimizing focus & energy.

We believe that with the right tools, everyone can have the focus and the energy to make any goal a reality. That’s why our vision is to create the world’s most effective nutraceuticals that end sickness and propel humans to new levels of enlightenment and make them safe, simple, and affordable for every person in the world.

Join us on this journey to reimagine what’s possible. Whether you’re scaling mountains, building businesses, or simply striving to be the best version of yourself, Noots is here to support you every step of the way. Let’s push the limits together and unlock the future of human enlightenment.

TRUSTED BY TOP PERFORMERS AT

Noots is Founded by Phat Le who received the Thiel Fellowship from Peter Thiel, the founder of PayPal.

Noots is backed by Polymath Capital, 305 Ventures, Georgetown Partners, CQ Capital, NWTM Management, and 20+ angel investors that have founded well-known companies (like Republic, Teachable, Golden, Quantstamp, Trust, Origin Protocol, Hedara Hashgraph, NFT.com, Vungle, and more).

Before Noots, Phat studied aerospace engineering and nuclear engineering with a scholarship from the US Navy before dropping out for the Thiel Fellowship. Since dropping out, Phat was a biohacking coach and has founded a company and led product teams that used big data and artificial intelligence to make the automotive industry more efficient.

FEATURED ON

OUR FOUNDER HAS BEEN FEATURED ON

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Our Story

Hey there,

I’m Phat (pronounced fat), the founder of Noots.

You’ve probably been there: reaching for yet another cup of coffee or energy drink to stay sharp. I’ve been there too—and I know firsthand how unsustainable it can be.

After launching my first company and receiving $100,000 from the founder of PayPal to drop out of school for the Thiel Fellowship, I was surrounded by some of the smartest, most driven people I’ve ever met.

But I noticed a pattern: stimulants were everywhere—energy drinks, coffee, and even prescription medications.

At first, I followed the same routine. But it didn’t take long to see the downsides:

  • Energy crashes that left me drained.

  • Jitters and anxiety that made focus even harder.

  • Dependency that felt like a never-ending cycle.

I wanted a way to fuel my focus and energy without compromising my health. That’s what inspired me to dive into biohacking, health, and, ultimately, create Get Focused.

I hope you enjoy the product just as much as I and hundreds of others do.

-- Phat Le, Founder & CEO at Noots

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The Noots Way

We're headquartered NYC and offer full time benefits. Our Principles below describe how we operate as a team.

Win for All

True success happens when everyone benefits. At Noots, we only win when you win, the other person wins, and the greater good thrives. If it’s not a win for all three, it’s not a real win.

Energy and Focus Shape Everything

Energy follows focus. Where you direct your thoughts, feelings, and actions determines your outcomes. Choose wisely—focus on the good, and channel your energy into what truly matters.

Act to Achieve

Ideas alone don’t create results—actions do. Turning visions into reality requires commitment, follow-through, and consistent effort. At Noots, we value doers who take the steps needed to make things happen.

Raise Your Lowest Standards

Your standards define your life. You don’t rise to the level of your goals; you fall to the level of what you’re willing to accept. To grow, turn your goals into non-negotiable standards and fight to uphold them.

Evolve to Achieve

Growth requires transformation. The version of you that reaches your biggest dreams is not the version you are today. To achieve greatness, become the person capable of making it happen and live fully aligned with your potential.

Mindset Determines Reality

Whether you believe you can or can’t, you’re right. Your mindset shapes your outcomes, and it’s within your power to change it. True growth begins by reprogramming not just your conscious mind, but your subconscious beliefs.

Master Yourself

The ones who master themselves, their lives, their business, finances, relationships, mind, body, spirit, and emotions, ultimately master their destiny.

Repetition Builds Mastery

Knowledge alone isn’t power—action is. To close gaps in your understanding or abilities, you must practice consistently. True skill is developed through repetition, applying what you’ve learned again and again until it becomes second nature.

Think in Systems

Nothing exists in isolation. Success in life and business depends on understanding how everything connects. Be a systems thinker—build processes that work together seamlessly to achieve extraordinary outcomes.

Interested in joining the team? Email us at hello@sendnoots.com.

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